1.A critical finding of Edward Lorenz related to Design Thinking was:
The idea of deterministic chaos or the “Butterfly Effect”
2. Strategic innovation is powered by strategic planning
False
3. The de facto design or paradigm of management is designed to
dissuade managers from thinking creatively thus reducing risks
4. Predictability, Creative Empowerment, and Agility are all 21st century management paradigms.
False
5. Frederick Taylor, one of the world’s first management consultants, is commonly referred to as:
the father of “scientific management’
6. As an organization, IDEO proclaims itself to be an expert in:
the process of how to design new products
7. Design teams should homogeneous – only consisting of design engineers and those with deep technical expertise
False
8. In highly innovative organizations like IDEO, organizational hierarchies and titles mean very little
True
9. In this video’s example IDEO’s team first sought to understand the perspective of those:
who use the shopping cart
who make the shopping cart
who repair the shopping cart
10. One of IDEO’s shared mantras is:
Encourage Wild Ideas
11. _______ chaos is used to describe IDEO’s innovation process
Focused
12. How many mockups were combined to make a final concept?
4
13. IDEO wants to “Fail Soon to Succeed Often”
False
14. One interesting omission of the IDEO redesigned shopping cart compared to current model is:
Basket
15. “Chaos can be constructive”
True
16. Everything has changed, is changing, and will continue to change
True
17. Businesses and organizations are in fact cultures that are filled with human beings that define and attach value to what they do everyday
True
18. Innovative cultures are creative cultures. Creative cultures are mostly characterized by:
recognizing uncertainty/ambiguity and using the collective “brain” to come up with ideas and solutions
19. Sternberg and Lubart argue that people are not born creative, rather:
creativity can be developed in anyone
20. Out of the many ways to develop a culture of creativity and innovation, one practice that stands out is:
rapid prototyping
21. Rapid prototyping is a one-shot, feedback-free, approach to developing a potential solution
False
22. Planning is about analysis; strategy is about synthesis
True
23. Organizations where there exist specific areas of expertise or technical skill that do not regularly or easily communicate, share ideas, or collaborate with other parts of the organization can be called:
“silos”
24. In order to be innovative, we must not challenge traditional academic boundaries
False
25. Design thinking is:
All answers are correct
26. According to the video, Apple became the most valuable publicly traded company in history with ______ in annual sales
100 BN
27. Apple’s success was largely due to market timing
False
28. The level of complexity of computers was reduced in order to make it more appealing for users beyond specialists
True
29. Apple’s design process scrutinizes a product’s
Appearance
Functions
Features
Packaging
30. “Simplicity is the opposite of sophistication”
False
31. Disruptive innovation is NOT a breakthrough innovation that makes good products a lot better
True
32. The example sequence of innovations details________ as an example of disruptive innovation.
Computer mainframes to the Smartphone
33. Design thinking is more about what to think than how to think
False
34. Looking into the future is more about:
the theory than the data
35. By peering through the lenses of a theory, managers can more effectively envision the future
True
36. One company discussed in the video on Disruptive Innovation was
Intel
37. Those who have been most successful in implementing DFSS have done it with rigor and discipline
True
38. DFSS tools and best practices should be aligned with:
your organization’s product development process, phases and gates
39. “The process must have a cycle time of less than 2.0 minutes” is an example of
Upper spec limit
40. A well-structured _______ enables executives, program managers, project managers, and engineering leads to control what to do, and when to do it, from a macro-timing perspective.
PDP
41. IIDOV stands for: invention, innovation, develop, optimize, validate
False
42. A _______ is usually a two-level fractional factorial designed experiment
noise experiment
43. Components of a successful product development ‘program’ include:
a process, a way to manage the process, and tools/best practices to use
44. A non-numeric way to evaluate a concept is assigning a +, -, or S rating
True
45. Systems concepts should seek only to synthesize the needs from the VOC and current engineering knowledge
False
46. When appropriate, subsystems should be benchmarked from the customer’s perspective
True
47. _______ is a metric that is calculated and reported in the logarithmic unit called a decibel
S/N
48. Who drives the concept of what “right looks like”?
the customer
49. DFSS allows us to predict design quality up front
True
50. “Fast delivery” is one of the customer needs represented on the QFD tool shown in the video
False
51. The FMEA tool is showcased on the product:
phone case
52. DFSS should ultimately become part of the management system or framework in organizations that design new products
True
53. A popular misconception is that lean is suited only for manufacturing. Not true. Lean applies in every business and every process. It is not a tactic or a cost reduction program, but a way of thinking and acting for an entire organization.
True
54. The term “lean” was coined to describe Toyota’s business during the late 1980s by a research team headed by________, Ph.D., at MIT’s International Motor Vehicle Program.
Jim Womack
55. Womack and Jones recommend that managers and executives embarked on lean transformations think about three fundamental business issues that should guide the transformation of the some parts of an organization
False
56. Although there are instances of rigorous process thinking in manufacturing all the way back to the Arsenal in Venice in the 1450s, the first person to truly integrate an entire production process was Henry Ford. At ____________he married consistently interchangeable parts with standard work and moving conveyance to create what he called flow production
Highland Park, MI, in 1913
57. As lean thinking continues to spread to every country in the world, leaders are also adapting the tools and principles beyond manufacturing, to logistics and distribution, services, retail, healthcare, construction, maintenance, and even government.
True
58. _________ is a leader who will take personal responsibility for the lean transformation
a change agent
59. Best practices in deploying Lean include:
· Utilize policy deployment.
· Create a lean accounting system.
· Pay your people in relation to the performance of your firm.
· Make performance measures transparent.
· Teach lean thinking and skills to everyone.
· Right-size your tools, such as production equipment and information systems.
True
60. __________ refers to doing more work, adding more components, or having more steps in a product or service than what is required by the customer.
over processing
61. Even though it was not part of the Toyota Production System (TPS), many people are well aware of the 8th waste – the waste of human potential.
True
62. Southwest’s 10 minute turn is an example of eliminating or reducing WAITING time waste
True
63. Common cause variation is usually expected in a process
True
64. Lean is as much about the process as it is the culture that surrounds it
True
65. How much money was estimated to be lost personally when the CEO of Southwest took his infamous pay cut?
$100M
66. Special cause variation is always predictable
False
67. Agile is a true paradigm shift in the way work is planned, executed and structured. The structure impacts organizational governance, roles and responsibilities and team structures, among other areas.
True
68. Just like the Waterfall approach, Agile efforts also focus on incremental delivery of work (value) based on a project vision and high-level objectives stated in terms of desired capability and outcomes.
False
69. __________ is a scaled version of Scrum, in which multiple Scrum teams work together on a large project or program
scrum of scrums
70. Agile is similar to Lean in that it aims to reduce waste
True
71. “We are uncovering better ways of developing
software by doing it and helping others do it.
Through this work we have come to value:
Individuals and interactions over processes and tools
Working software over comprehensive documentation
Customer collaboration over contract negotiation
Responding to change over following a plan
That is, while there is value in the items on
the right, we value the items on the left more.”
is known as:
Agile manifesto
Manifesto for Agile Software Development
Manifesto for Agile Software Development
72. “Welcome changing requirements, even late in development. Agile processes harness change for the customer’s competitive advantage.” is one of the 12 Agile principles
True
73. Agile project teams interact with users but deliver only at the deadline in a single package.
False
74. Design thinking is thinking about design or maybe even thinking before design. It’s a process of watching people work, learning how they live their lives, and finding solutions to the difficulties they face each day.
True
75. Design thinking is thinking about ______ needs to be built (or doesn’t need to be built), and agile delivery is about ______ value can be delivered quickly.
what / how
76. Design thinking and agile can be complementary, and design thinking is generally more appropriate later in the process.
False
77. Agile project management is always the right tool to use, regardless of the situation
False
78. Agile project management originated in approximately:
1986
79. A later adaptation of Agile emerged in the USA, however its white paper was originally named:
“the rugby method”
80. Agile is based on the concepts of a story, backlog, and “matches”
False
81. The backlog is decomposed into:
tasks
82. QFD is conducted in the concept and design phases
True
83. The roof of the QFD contains customer satisfaction scores
False
84. Design for Reliability is broken down into the broad categories of knowledge-based engineering and:
variation control
85. The Pugh matrix is used to select the best option
True
86. A _____ symbol is typically used to denote a concept that is BETTER than the reference design for a given criteria
+
87. Color is one of the customer requirements in the first QFD shown
False
88. Importance is shown as a rating on a scale of 1-__
5
89. A score of “++” means “weak positive” in the roof of the house
False
90. A likert scale of 0-1-3-9 is used for scoring
True
91. The triangle symbol is used to denote:
weak
92. According to the authors, the most innovative organizations harness the power of Design Thinking to______
create new ways of growing and also new business plans
93. “It’s great to come up with a strategy, but you’ve got to operationalize it and deploy it,” was a quote from:
Jim Gargan
94. Most of the _____ studied by the authors of “Solving Problems with Design Thinking” falsely believed they were not creative.
Managers
95. The re-vamped cocktail hour design at the trade show had high tables such that guests could put their _____ and ______ down, making for a more relaxed and collaborative environment.
Laptops
Drinks
96. ______ is the practice of expressing a new concept in a tangible form for exploration, testing, and refinement.
rapid prototyping
97. Even though its terms and definitions sometimes appear to be “fuzzy,” organizations applying ______ thinking principals and tools have demonstrated significant results.
Design Thinking
98. IBM’s ______ planet came from the recognition that the world was becoming more dynamic and complex, prompting the company to aim to solve more problems through technology.
Smarter
99. The GPJ team sought opportunities to promote ______
planned spontaneity
100. “Design Thinking” is a singularly defined term with agreement from most organizations
False
101. What is, what if, _____, and what works are the phases of the four step Design Thinking process outlined in “Solving Problems with Design Thinking.”
what wows
102. Every manager needs design
True
103. At its heart, Design Thinking is a way to
systematically approach the solving of problems
104. Design start with
empathy
105. “Great design occurs at the intersection of constraint, contingency, and market research”
False
106. Journey Mapping is a tool that is commonly used in the “what ____” phase
Is
107. Rapid Prototyping is typically executed in the “what wows” phase
True
108. “Pursuing Possibilities” would be a great bumper sticker phrase for the design thinking phase:
What if
109. “What wows” is all about finding the “sweet spot”
True
110. The ___________ is a framework that moves your developing concepts into the field, allowing you to collect vital information that may disprove any hypothesis the design team has.
learning launch
111. Project Management Aid 2, “Design Criteria,” is offered as a way to
set criteria to evaluate alternative designs
112. “Capital ‘D’ designers” typically:
focus on the aesthetics and formality of design
113. The term “social graph” was made popular by Uber, a ride-share company
False
114. Design Thinking is a substitute for the traditional analytic process
False
115. The Design Thinking tool most associated with asking the question “What if anything was possible?” is:
The possibilities question
116. One latent benefit of Design Thinking at SAP was the early push to prototype, compared to traditional business strategy
True
117. A principle tenant of Design Thinking is to always be willing to reexamine your definition of the _____ at hand.
problem
118. An interesting fact about Project Torrent was their working space, which was:
fairly empty, with moveable furniture and blank walls
119. This Design Thinking tool traces a stakeholder’s journey as they perform a series of steps:
Journey Mapping
120. The data collected by Toyota regarding customer service inquiries indicated that ____ of received calls were forwarded onto tech support representatives.
50%
121. Prototyping in the lens of Design Thinking is all about simple visualizations like storyboards and flowcharts.
True
122. The Persona that is motivated by numbers or metrics is the Validation Seeker
True
121. The Design Tool journaling can be aided by
the use of camera-equipped smart phones
123. Design Thinking calls for working with Qualitative and Quantitative data:
together, in harmony
124. The general hypothesis was that social networking would not correlate to an improvement in well-being, but instead make the company money in new markets
False
125. The Well-Being Index completed _______ surveys per night
1000
126. The Persona that is motivated by fresh and diverse content is
Aware and Achieving
127. The Design Tool _______ involves the creation of fictitious people standing in for real-ones.
Personas
128. The daily challenge resulted in 250,000 members completing 6 million health improving actions
True
129. The MVP is:
a high fidelity prototype that meets all the minimum requirements of the customer
130. Projective Techniques use open-ended, ambiguous stimuli, in attempt to uncover deeper or hidden thoughts
True
131. A Design brief should always include a section on Expected Outcomes
True
132. Effectively managing change is a critically important task for any organization institutionalizing Design Thinking
True
133. Design Thinking is NOT appropriate to use if there are many unknowns in a problem set
False
134. One of the unexpected insights found by the team in the GCCA case study was that students
had strong emotional reactions to managing barriers
135. Step 2 is to Scope your Project
True
136. When using the Scoping Template, the first thing you should do is:
state the current area of opportunity
137. The Design Thinking perspective of Organizations can be summarized as:
complex social systems
138. Laying the foundation for innovation contributes to almost half of the Four Step method
True
139. Step 1 of the Four Step process is to Identify ______
an Opportunity
140. A Design team should never move on until all debates have been settled
False
141. Southwest Airlines is headquartered in what American city?
Dallas, TX
142. Southwest uses innovative practices such as no assigned seats to enable shorter turn around times, saving the company money and improving the customer experience
True
143. The __________ was part charity, part employee appreciation, and business negotiation event where Herb Kelleher famously arm wrestled for the ownership of the phrase “Plane Smart.”
The Malice in Dallas
144. Southwest flight attendants sometimes show up on their day off to assist other flight attendants on a special day called “Hokey Day”
True
145. Herb Kelleher, initial CEO of SWA, famously refused to take a pay cut when the company was struggling
False
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